We Help Manufacturers Find Medical Distributors in ASEAN Markets.
The ASEAN economic union is home to over 650 million people with a fast growing market for medical devices in countries like Indonesia, Thailand, Malaysia and Singapore. A fast growing GDP and middle class results in an increasing demand for more sophisticated medical technology. We can help you assess which markets to enter first based on a thorough knowledge of the regional medical device market. Next to that, we can support in developing the right go-to-market strategy for your company. Working with experienced distribution consultants ensures that distributors are evaluated objectively, with your specific business needs in mind, and that you increase your chances of successfully operating within the ASEAN region.
See all markets we support in the Asia Pacific region.
ASEAN market entry strategy
ASEAN countries are quite diverse in terms of geography, culture and medical device market infrastructure. A few of the most populous cities in the world can be found here which combine the newest technology with old traditions. Luctor can fully assist you in coming up with a plan on how to determine which countries to enter first in ASEAN, and how many distributors might be necessary to cover the individual markets and regions. Depending on the servicing and warehousing needs of your devices, we can make recommendations for an optimal service and logistics structure. Finally, if you have not already done so, we can conduct an analysis of competing local products and sales models.
ASEAN Medical Distributor Qualification
We thoroughly pre-qualify potential ASEAN medical distribution partners based on your needs. This includes an intensive phone screening including evaluation of their experience, service level, etc. followed by one-on-one interviews to determine a “short list” of qualified potential distribution partners. If desired, we can also conduct on-site evaluations of “short list” distributors to ensure everything is as presented. You will, of course, make the final selection based on your comfort level and analysis.
Services tailored to your specific needs
Whether your distribution strategy focuses on commercialization in a specific market or to be present in several markets, we have the expertise to identify and screen the best quality medical device distributors on the ASEAN region. Our multi-step process for evaluating potential distribution partners is customized to your business needs. We can do as much or as little as you need. This may include analyzing your device’s market potential and the local competitive landscape, defining your ideal service and logistics profile, conducting face-to-face interviews with distributors, narrowing your “short list” based on our analysis and assistance with contract negotiations. We can even assist with taxation, legal and real estate issues through our regional network.